BIG HIT. 'Avengers: Endgame' brings in $350 million in the North American box office during the opening weekend. Photo courtesy of Marvel Studios

LOS ANGELES, USA – Avengers: Endgame, the hugely anticipated series-ender from Disney and Marvel, set a new standard for Hollywood blockbusters this weekend with stunning hauls of $350 million in North America and $1.2 billion worldwide, industry watcher Exhibitor Relations estimated Sunday, April 28. (READ: 'Avengers: Endgame' breaks opening day box office records in PH)

To put the North American figure in perspective, that means the final chapter in the adventures of Iron Man, Hulk, Thor and company took in 43 times what the No. 2 film, Disney's Captain Marvel, earned for the three-day weekend: a more pedestrian $8.1 million.

"Avengers" looks likely to remain strong, having drawn a sky-high 96% rating from critics on the Rotten Tomatoes website. With a star-studded cast including Robert Downey Jr., Chris Evans, Mark Ruffalo, Chris Hemsworth, Scarlett Johansson, Bradley Cooper and Josh Brolin, it took in a jaw-dropping $329 million in China alone, Variety reported.

"Avengers" could lead to "the biggest revenue-generating summer (and year) in box office history," according to Comscore's Paul Dergarabedian.

Back on Earth, last week's top film, Warner Bros.' horror flick The Curse of La Llorona, slipped to third spot at $7.5 million. It stars Linda Cardellini, Raymond Cruz and Patricia Velasquez in the story, loosely based on Mexican folklore, of a Los Angeles woman trying to protect her children from a ghost.

In fourth was Breakthrough, at $6.3 million. The faith-based story of a mother (Chrissy Metz) who refuses to abandon hope after her son (Marcel Ruiz) falls into an icy lake, was produced by NBA star Stephen Curry.

And in fifth was Warner Bros.' lighthearted superhero tale Shazam!, at $5.5 million. It stars Asher Angel as Billy Baston, an unhappy foster kid who becomes a muscular superhero (Zachary Levi) when the secret word is pronounced.

Rounding out the weekend's top 10 were:

  • Little ($3.4 million)
  • Dumbo ($3.2 million)
  • Pet Sematary ($1.3 million)
  • Us ($1.1 million)
  • Penguins ($1.1 million)



Source: Rappler

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